abn Andhra Jyothi,

Andhra Jyothi, the publisher of a leading Telugu language newspaper in Indian region extends its reach to the audience with the launch of its new 24 hour television news channels “ABN Andhra Jyothi” on October 15th 2009.
The operations for this new entrant in the Telugu-speaking market have been initiated in collaboration with the Amoda Broadcasting Network (ABN). The channel is being targeted at “the youth and the elderly”. The channel is headquartered in Hyderabad and plans to have bureaus in Delhi, Chennai, Bengaluru and Mumbai. The company had earmarked Rs 300 crore as initial capital investment for the news channel.This brand new 24 hour television news channel is powered by Quantel's Enterprise sQ server-based production technology. The Enterprise sQ system was purchased through Quantel's Indian reseller, Shaf Broadcast. The system went live with the launch of channel without a hitch.The Enterprise sQ system has 720 hours of storage, and supports 16 sQ View and sQ Cut journalist shot selection and editing applications which run as windows inside the station's ENPS newsroom computer desktops. In addition, there are 8 sQ Edit seats to handle craft editing needs. Ingest is controlled with Quantel's sQ Record application and playout with sQ Play.On deployment of Quantel server, Vemuri Radhakrishna, ABN Managing Director says, “News is all about giving viewers timely information, presented well; our new Quantel system allows us to do just that."ABN Andhra Jyothi has also installed Associated Press’ ENPS. ENPS is the world's most popular broadcast news production system. It is used by journalists in almost 700 newsrooms in some 60 countries across five continents. Powerful features include management of program rundowns, assignments, contacts, messaging, news wires, archives, and interconnected devices, as well as scripting in almost any language, no-compromise remote access capabilities for field staff, and a one-of-a-kind search engine that make it easy to access any and all material in connected systems. AP ENPS announced the installation of 20 ENPS workstations and system training in September 2009.ABN Andhra Jyothi will compete with the other existing Telugu news channels such as STV News, ETV 2, TV9, TV5, NTV -24, HMTV, I NEWS, Sakshi TV, Zee 24 Gantalu, MAHAA TV, Studio N, TV1 and Gemini News.